The title track off the North Carolinian's KOD album now owns the record for opening day streams on Spotify.
"KOD" amassed more than 4.2 million plays in its first day of release. That total passed Taylor Swift’s 3.8 million for “Look What You Made Me Do" in 2017.
J. Cole's "KOD" has broken the US Spotify record for biggest opening day (4.2m streams).
— chart data (@chartdata) April 21, 2018
Biggest opening days on US Spotify: #1 KOD, @JColeNC 4.2m | #2 Look What You Made Me Do, @taylorswift13 3.8m | #3 DNA., @kendricklamar 3.6m | #4 Photograph, @JColeNC 3.55m | #5 Call Out My Name, @theweeknd 3.5m
— chart data (@chartdata) April 21, 2018
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