Swizzy
is going a unique route in dropping his upcoming third LP.
Swizz Beatz isn’t going the normal route in releasing his upcoming third
album Haute Living. Instead of dropping the LP as a complete package, Swizzy
plans on rolling out the album in song-by-song installments in order to make
each track an “event.”
"Let me clarify: Haute Living is still coming, but as far as releasing
all on one day, I "m not doing that no more," he told MTV News. "I
want to just drop singles from Haute Living instead of "I "m coming on September
13. " I "m like, "You know what? Let me make every song an event, instead of just
that one day being an event. ""
He explains that his perspective on music and the current status of the industry
is what led him to go the non-conventional route. “I want to change the
whole mind-set of the way I do things as an album, but Haute Living is definitely
coming,” he continued. “I "m just tired of doing things traditional.
My whole concept of life is just to do things nontraditional, making new rules.
Sky "s not the limit — it "s just a view."
The super producer also considers Haute Living as a new musical direction for
him. “My vision came together for what was basically breaking all boundaries
and graduating my brand and letting people know that I can do other things,"
he said. "And I used Haute Living as an outlet to team me [with all these
other artists] and it was amazing."
by STEVEN J. HOROWITZ posted July 07, 2011 hiphopdx.com
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